About FM and the Authors
Hot Hardware
Whether you’re looking for what’s hot in computer graphics, processors, motherboards, storage, notebooks, systems or displays, HotHardware offers leading-edge insight into the latest and greatest in computing and high tech hardware and gadgets.
HotHardware has long been a top tier web publication in the computing technology sector on first round product launches with major OEMs like Intel, AMD, Dell, and NVIDIA. And HotHardware authors also contribute to multiple major technology print publications and have made various radio and TV appearances.
Mighty Girl
Mighty Girl is the personal website of Margaret Mason, author of No One Cares What You Had for Lunch, 100 Ideas for Your Blog. Mason also publishes the shopping sites Mighty Junior and Mighty Goods, which was one of Time Magazine’s Top 50 Cool Sites of the year. Mighty Girl was born in 2000, and has been nominated for several awards, including a lifetime achievement Bloggie. Mason lives in San Francisco with her husband Bryan and her son Hank, who is almost two and clearly a genius.
Cool Mom Picks
Time Magazine declared that “Cool Mom Picks has a knack for finding kicky togs for tots” and indeed, tens of thousands of parents, editors and opinion leaders across North America agree, coming here first for what’s hot in gifts, gear, services and websites. The cheeky shopping blog has gained a loyal fan base through a combination of fresh, fun writing and an eye for spotting trends before they hit the mainstream.
Editors Kristen Chase and Liz Gumbinner have been seen doling out shopping wisdom in newspapers across the country, on Martha Stewart Radio, and in their own series of on-demand shows on the national Alpha Mom cable network.
Introducing CRAFT and CRAFTzine: The first project-based magazine and website dedicated to the renaissance that is occurring within the world of crafts. Celebrating the DIY spirit, CRAFT’s goal is to unite, inspire, inform and entertain a growing community of highly imaginative and resourceful people who are transforming traditional art and crafts with unconventional, unexpected and even renegade techniques, materials and tools; people who undertake amazing crafting projects in their homes and communities.
CRAFT is the sister publication of and created by the same team of renegade thinkers who created MAKE and MAKEzine. Coined “The Martha Stewart For Geeks” by Newsweek’s Stephen Levy, MAKE is one of the most highly regarded and well published success stories in the consumer magazine space over the past year. In just 6 issues, MAKE went from a standing start to well over 80,000 paid circulation and newsstand sell-though and twice the norm for consumer magazines. The makezine.com website with Phil Torrone, crafter Natalie Zee’s blog and Pre Petis’s video blog attracts over 1 million unique visitors a month and has become one of the top DIY blog sites anywhere. Just as remarkable, MAKE has received rave reviews and feature coverage in virtually every major North American newspaper and magazine - including The Wall Street Journal, Rolling Stone, Forbes, BusinessWeek, The New York Times, NewsWeek and The Washington Post. We’ve been on CNN, CBS News, The Tonight Show and numerous appearances on NPR, TechTV and MTV.
Savvy Source
The Savvy Source for Parents is an online community founded by parents, for parents to help parents navigate the incredibly challenging issue of identifying the best educational options for their children: preschools, camps, classes, educational toys, books, activities, etc. A combination of Craig’s List and Zagats, the goal is to provide parents with a comprehensive and detailed overview of educational options in their city based on the feedback of parents with children currently enrolled in preschools, camps, etc. and to help parents make the right choices for their children at home based on “expert” advice and counsel.
Our Authors
FM represents outstanding authors whose sites cater to cultural influencers, technology decision makers, and business leaders. Our first federation, focused on digital culture, currently reaches millions and millions of readers every month. New federations in the media/entertainment, parenting, and small business categories, representing millions of entrepreneurs, consumers, and families, are in the process of launching as well.
In addition to establishing a devoted following, each site in the FM fold subscribes to a core set of values: strong voice and point of view, accuracy to the facts, engagement with its community, responsibility, integrity and transparency.
Our Mission
At FM, our mission is to support independent website authors and audiences, by connecting them to marketers in an ongoing and robust conversation that feeds everyone involved.
